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Stanley and PCO partner up
last update: Sep 22, 2009 12:56 PM
Stanley®, the American icon in food and beverage gear for an active lifestyle, and Polar Conservation Organisation partner up to increase the impact everyone can make towards a greener future by use of nondisposable water bottles.
For more information or imagery, please contact:
Burcu Scherr
Stanley®
ph: +86.21.5036.6350
burcu.scherr@pmi-worldwide.com
FOR IMMEDIATE RELEASE
The Stanley® 1+1 Exchange – The Choice Of Making A
Difference Gets Even Greener!
One disposable bottle and £1 in exchange for environmental protection - OTS from September 28th to September 30th 2009, Stand 80.
th to September 30th 2009, Stand 80.Stanley®, the American icon in food and beverage gear for an active lifestyle, and Polar Conservation Organisation partner up to increase the impact everyone can make towards a greener future by use of nondisposable water bottles.
Made for the mobile lifestyle in accordance with environmental protection, Stanley’s new product line nineteen13 ranges from stainless steel water bottles to recycled coffee mugs. All nineteen13 products are BPA-free through use of either stainless steel, Eastman Tritan™
copolyester or eCycle®. The latter marks Stanley’s proprietary mix of 25% post consumer and 75% pre-consumer recycled content and won the prestigious iF Material Award 2009.
Stanley now partners up with Polar Conservation Organisation who is committed to the establishment, maintenance and monitoring of relevant international framework agreements for a sustainable future of both Polar Regions. One of the major threats to the Polar Regions is Global Warming, caused by greenhouse gases released into the atmosphere.
Based on a study by Sustainability Engineer Pablo Päster, the damage done to the environment by manufacturing a reusable cup is reduced after only 24 uses. One cup is estimated to have 3000 uses in its lifetime, so imagine the reduction of landfills when this many number of disposable beverage containers are never used.
Along these lines, Stanley and Polar Conservation Organisation will hold a unique 1+1 Exchange during The Outdoor Show which will take place from September 28 to 30, 2009 at Stoneleigh. In exchange for one disposable bottle and at least £1 donation to Polar Conservation Organisation, Stanley will give away 500 new nineteen13 stainless steel water bottles. Participants of the exchange will also sign a pledge located at the Stanley booth to underline their choice of making a difference in environmental protection.
About Stanley®
Stanley delivers rugged, durable food and beverage solutions for men at work and play. The products have been handed down from generation to generation for over 90 years. Stanley is dedicated to this simple promise: buy a Stanley product and you will get a quality product, guaranteed for life.
Stanley believes that doing business right is the right way to do business. Stanley is committed to its CSR policy and industry-leading practices in code-of-conduct compliance.
About PMI
Established in 1983, privately-held Pacific Market International (PMI) revolutionizes the way people eat and drink on the go. The company owns the Stanley® and Aladdin® brands and is headquartered in Seattle, with offices in Shanghai and London.
For Sales inquires in Europe:
PMI, Pacific Market International Ltd.
6 The Progression Centre, Mark Road
Hemel Hempstead
Herts, United Kingdom HP2 7DW
Ph: +44 1442 419800
Fax: +44 1442 235760
6 The Progression Centre, Mark RoadHemel Hempstead
Herts, United Kingdom HP2 7DW
Ph: +44 1442 419800
Fax: +44 1442 235760
About Polar Conservation Organisation (PCO)
The PCO is a Brussels based non-profit organisation established to focus public, industrial and political attention on the need to conserve the Polar Regions and goes beyond climate change to include sovereignty issues, mineral and other resource exploitation, indigenous peoples’ rights, and conservation of the fauna and flora.
To contact the PCO:
Brendon Grunewald or Kris Molle (Ms)
Ph / Fax: +32 (2) 7721579
Ph US Office: +1 (877) ICE-EURO / +1 (877) 423-3876 (Toll Free)
partners@polarconservation.org
www.polarconservation.org
